A VC posts to be found by the right founders, and founders read those posts closely. They are looking for evidence that the investor thinks independently, remembers the details of a pitch and will not post something confidential later. AI drafts produce the opposite: market-size takes with unsourced percentages, em dashes everywhere, and a lesson about "founder resilience". The posts that work are about how you evaluate, with portfolio confidences kept. Below: what changes, five angles, and a sample post with its real checker result.
What changes when a VC posts
Founders, LPs and other investors read VC posts, and founders matter most for deal flow. Topics they respect: what you look at before the market slide, a pitch that changed your mind about something, what you ask in a reference call, how you decide to pass and how you tell the founder, what an update email should contain. Portfolio companies stay out unless the founder has agreed; a post that reveals a deal detail is a reason for the next founder not to pitch you.
Proof for VCs is pattern evidence from your own decisions, not industry statistics. AI drafts lean on "90% of startups fail" and similar figures with no source, which the checker flags, and on heavy em dash use, which it also flags. Write about the evidence you weigh and the time it was wrong. Nothing in a post should read as investment advice or as a solicitation; check your firm's marketing rules.
Five topic angles for VCs
- What you look at before the market slide. The customer list in signing order, and what it tells you.
- The pitch that changed your mind. About a sector, a model or a kind of founder.
- What you ask in a reference call. The question that gets the honest answer.
- How you pass, and how you say it. What a useful no contains.
- What a good investor update contains. And the thing founders leave out that you most want.
A sample post, written for a VC
Written for this page, with no figures and no named clients. Use it as a shape, not a script.
What the checker said
Score 100 out of 100. 176 words, 0 things to fix. Verdict: Reads as written by a person. This is the actual result from the fifteen rules in the free post checker, run on the text above. Open this sample in the checker to see the rules it passed, then paste your own draft.
Where to go next
Run your current draft through the free post checker, which flags unsourced figures, invented scenes and the machine-writing patterns readers notice. The free tools also measure your writing voice from your own posts and turn a rough thought or a voice note into a draft. Two patterns that catch VCs most often are unsourced statistics and em dash overuse; each page shows the rule and a before-and-after rewrite. When you want drafts that hold to your own measured voice and are checked before they go out, start a 7-day Klype trial: $39 a month after the trial, a card is required, and nothing is charged until day 8.
Common questions
Can a VC post about portfolio companies?
Only with the founder's agreement and nothing confidential. Founders read these posts to judge whether you will keep their confidences; a careless post costs deal flow.
What statistics can a VC use?
Any with a named source stated in the post. "Most startups fail" with a percentage and no source is flagged by the free checker and discounted by readers who know the data.
How do VC posts avoid sounding generated?
Write about one evaluation decision in detail, cut the em dashes, and end on the specific thing rather than the lesson about founders. The checker flags em dash overuse and universal lesson endings.