Shruti KaushikDesigners have a portfolio problem on LinkedIn: the best work is under NDA or belongs to a client, and the posts that get shared are usually about process rather than pixels. That suits the medium. The posts that work describe a decision, a handoff, a piece of feedback that changed how you work, with the artefact left out or abstracted. AI drafts turn these into advice lists with uniform paragraphs; keep the specific moment and vary the shape. Below: what changes, five angles, and a sample post with its real checker result.
What changes when a designer posts
Designers are read by hiring managers, engineers they will work with and other designers. Topics that work for all three: the handoff note and what it changed, feedback from an engineer that changed your process, what you stopped putting in mockups, how you present two options to a stakeholder, what a default is versus a decision. The visual can be absent; the thinking is the content.
Proof in design posts is the specific moment: what the engineer asked, what you could not answer, what the note now contains. AI drafts flatten that into "design is about communication" and five paragraphs of identical length, which the checker flags as a universal lesson and uniform paragraphs. Make one paragraph a single line and let another run. Client work stays out unless you have permission, and even then, write about the decision.
Five topic angles for designers
- Decisions versus defaults. The engineer's question and the two-list note it produced.
- What you stopped putting in mockups. And what the engineers did with the space.
- How you present two options. Without steering, and what happens when the stakeholder picks the wrong one.
- The feedback that changed your process. One sentence from one person.
- What a design system is for, in your experience. The argument it ended and the one it started.
A sample post, written for a designer
Written for this page, with no figures and no named clients. Use it as a shape, not a script.
What the checker said
Score 100 out of 100. 177 words, 0 things to fix. Verdict: Reads as written by a person. This is the actual result from the fifteen rules in the free post checker, run on the text above. Open this sample in the checker to see the rules it passed, then paste your own draft.
Where to go next
Run your current draft through the free post checker, which flags unsourced figures, invented scenes and the machine-writing patterns readers notice. The free tools also measure your writing voice from your own posts and turn a rough thought or a voice note into a draft. Two patterns that catch designers most often are flat rhythm and uniform paragraphs; each page shows the rule and a before-and-after rewrite. When you want drafts that hold to your own measured voice and are checked before they go out, start a 7-day Klype trial: $39 a month after the trial, a card is required, and nothing is charged until day 8.
Common questions
Can designers post client work on LinkedIn?
Only with permission, and NDAs often rule it out entirely. Posts about process and decisions need no artefact and are shared more widely than the work itself.
Why do design posts read as generated?
Uniform paragraph length, identical sentence length and a lesson at the end. The free checker flags all three. The fix is structural: one very short paragraph, one long one, and an ending on the specific thing rather than the moral.
What should a designer post about if not visuals?
Handoffs, feedback, options, the difference between a decision and a default. These show judgement, which is what a hiring manager is trying to assess from your feed.